I am a bit late on these news - but it has to be stated anyway. I have teamed up with Elmine, Ton, Oliver and Martin to do a general mailinglist for social media where I will focus on marketing, branding, user involvement and give my general opinion on business practices. CCCN stands for Carpe.com Consulting Network.
As a member of the CCCN-Mailinglist you
- gain mail-access to the carpe.com Consulting Network for questions and answers;
- gain insight from questions asked and answered by other members;
- can gain information by a diverse group of European consultants specialized in digital and social communication;
- are entitled to special consulting rates by CCCN-Members;
- profit from the wide network of the consultants.
More info about pricing is available here.
Note that the list is available in 4 languages: English, Dutch, German and Danish.
Hope you will join me on the list for action packed fun and business within social media
[consulting, business, social media, social marketing, social branding]
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So Morten wrote blogpost (in danish) about who was going drive the development of social media marketing. I have raised my hand and say "I". However I don't call my product "social media marketing", "social media marketing" as I see it - is a subcategory to what I do. I do social marketing and branding. Social as "not only in social media" but also social marketing and branding In real life and in other places apart from social media.
I would like to state again and again , that social marketing and branding (and therefore also social media marketing) is not going to happen as "business as usual". It's gonna take quite an effort to make it happen because for it to be as effective as it needs to be (and for the companies to be able to see how much social marketing can be) it cannot be based on the premises of the company - it needs to be based on the premises of the users. Which means that you really have to turn marketing upside down for it to work, hell I don't even know if you can call it marketing anymore.
but anyway, just wanted to say that if you need social media marketing - I am also your girl =)
[social media marketing, social marketing, social branding, marketing, business]
[3 comments]
Im lying on my bed in my hotelroom in Lisbon. I am in town for the shift08 conference where I have the pleasure of both bearing the official titel of "super duper advisor" and giving a talk on "why every company should be a rockband" (which I have also previously been writing about here on this blog).
I am really looking forward to giving this talk - and I am working pretty hard on getting it just right. So I last night working on it I introduced to myself the "school of cool", which will a whole project of underground marketing for companies who aren't exactly cool these days
I am writing the projectdescription as soon as I get back to Denmark - but I will give free workshops for special invited companies to make them change their ways of doing stuff, for the better in my opinion of course
so welcome to the school of cool, I am looking forward to get started...
[rockbandism, return on involvement, school of cool, business, shift08, advisor board]
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